One Press; Limitless Applications

Published Friday, 30 September, 2011
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Published in the GRAPH EXPO Show Daily - Tuesday, September 13, 2011 (page 10)
 
MGI’s (booth 2619) Meteor series of multi-substrate digital presses is the most versatile in the graphics industry. The award-winning Meteor DP60 Pro and the new Meteor DP8700 XL feature the widest range of compatible substrates (paper, plastics & envelopes), the longest sheet size (up to 40” in production), laser-safe print capabilities and offset-comparable prints, it’s easy to see why hundreds and hundreds of customers worldwide have made the Meteor series their digital solution of choice. In the United States and Canada, MGI customers can be found in a diverse range of market segments with a wide-ranging series of applications.
 
Commercial printers have gravitated towards the Meteor series not only for the cost-savings of moving short-run color jobs to digital from offset, but to the additional opportunities the Meteor presses open up for their business, allowing them to stand out in a highly competitive market.
 
48HourPrint.com is one of the country’s leading online printers, dedicated to the highest quality products and customer service standards while maintaining one of the quickest job turnaround schedules in the industry. With Meteor digital presses in each of their printing facilities (located in Cleveland, OH and Tempe, AZ), they not only offer short runs of traditional applications such as brochures, business cards and rack cards and other signature digital applications such as variable data mailing campaigns (utilizing XMPie), but have also expanded into new digital markets, such as pocket folders (printed on 26” sheets) and laser-safe full-color letterhead and envelopes.
 
Flash Reproductions, based in Toronto, has truly embraced the Meteor’s differentiating attributes for their commercial customers, especially the 13 x 40” sheet capabilities and multi-substrate applications. “We found that customers had to design around that smaller size (13 x 19”). We’re giving them a much larger range to work with us and our clients are excited about it,” said Flash Reproductions President Rich Pauptit. “It was also important that the Meteor printed on so many different substrates. It opens up new markets for us and gives us new options. We can go to our customers and offer them new abilities. It’s a big deal.”
 
One of Flash’s large customers provides back-lit signage for the Toronto Transit Commission subway service. Their Meteor allows Flash to capture that business due to its ability to print short-run jobs on synthetic plastic that fits into the 11.5 x 34-inch lightbox on the subway. “No other digital press can do this except our Meteor,” says Pauptit. “In the past, they’ve had these jobs printed using a different, but much more expensive, method.”
 
The Meteor series is also gaining traction in the franchise segment, with the first installation at an Alphagraphics location in Macon, GA. “New product opportunities are a large key to growth in this tough market environment,” said owner Richard Dannenberg.  “Not only does the Meteor DP60 Pro produce offset quality prints for short runs, it expands applications dramatically with the extended size sheet capabilities.  With the ability to now print on a wider range of substrates, including plastics and envelopes, it opens up a new range of products that we can now produce in-house and our sales team can present to our customers.”
 
Grand Rapids Community College, located in Grand Rapids, MI, is just one of the growing numbers of in-plants who have made the MGI Meteor digital press their digital solution of choice. Like many in-plants, the letterhead and envelope capabilities the Meteor offers are a huge selling point. “We produce our own stationary and the departments on campus needed to be able to rerun their letterhead through their laser printers,” said Danelle Sedore, Director of Printing, Graphic and Mailing Solutions at GRCC.  “The Meteor was the only digital press that was laser-safe and offered envelope capabilities, so the choice in that regard was easy.”
 
In addition, GRCC is now able to bring several projects back in-house that have previously needed to be outsourced, such as “Display”, a biannual magazine showcasing the college’s visual and literary art students. With their Meteor digital press, GRCC can now produce these print jobs at the highest quality standards required.